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Registering a trademark in the USA: step-by-step process and requirements

Why is it important to register a trademark in the U.S.?

Registering a trademark in the United States through the USPTO (United States Patent and Trademark Office) gives businesses a number of advantages:

  • Brand protection in one of the world's largest markets.
  • Legal protection from unfair use.
  • Legalization of business for work with partners and marketplaces.
  • Possibility of international registration through WIPO.

ESPERO Law Firm now offers a trademark registration service in the United States, helping clients through the process without hassle.

How do I register a trademark in the U.S.?

1. Checking the uniqueness of a trademark

Before filing an application, it is necessary to check whether the trademark is vacant. For this purpose, TESS (Trademark Electronic Search System) is used on the USPTO website.

2. Determining the type of trademark

You can register:

  • A word mark (for example, a company name).
  • A graphic mark (logo).
  • A combined mark (name + logo).

3. Selecting a class of goods and services

The US uses the International Classification (NCL) and it is important to choose the right categories in which to register the brand.

4. Preparation of documents and submission of application

The application is submitted through TEAS (Trademark Electronic Application System). Required:

  • Owner's information.
  • Description of the mark.
  • Selected class of registration.
  • Example of use (if the mark is already in use).

5. Review of the application and publication

After filing, the USPTO conducts an examination to verify compliance. If there are no objections, the mark is published in the Official Gazette.

6. Obtaining a certificate

If no one has challenged the registration, you will receive an official trademark registration certificate in a few months.

How much does it cost to register?

  • USPTO state duty: from $250 per class of goods or services.
  • ESPERO legal support: depends on the complexity of the application.

The total registration period is between 8 and 12 months.

Why contact ESPERO?

ESPERO Law Firm can help you:

  • Conduct a uniqueness check of the mark.
  • Prepare and file an application.
  • Respond to USPTO inquiries.
  • Supervise the process until the certificate is issued.

Protect your brand in the U.S. today!

If you want to register a trademark in the US quickly and hassle-free, contact our lawyers.

📞 Contact us: espero.ge

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